On the Site:
No Private Equity For BYU? Why AD Brian Santiago Might Be Right — For Now | DJ & PK
BYU Athletic Director Brian Santiago recently said private equity firms will never be a part of BYU athletics. Still, the rapidly changing college sports landscape could make that stance harder to maintain in the near future.
DJ & PK from the KSL Sports Zone review Santiago’s comments and break down why BYU may eventually face pressure to adapt to the growing financial trend of private equity or risk falling behind in the modern college athletics arms race.
